Love your business and your attempt to service MINI owners. One suggestion for you. When you feature a produce on the front of your emails each time, you should explain just exactly what the part is, what it does, and why a MINI owner would want to replace something on their car with it. All of us are not mechanics and might not recognize a picture of a part. As you do the site now, you always put these things in there and the copy is written as though everyone knows exactly what the part is for.
Another idea, what are the types of things that many MINI owners can do with their cars in terms of customization. Your site is so vast and the number of ideas so large, it's hard for the average person to get their arms around what you offer and why we should buy. You write as though we already know what we want when we come to your site. In actuality, many MINI owners who are not car-savvy don't even know what they might be looking for.
I hope this is helpful.
Best.
John Polis
John Polis
Just purchased the Black "slat" Grill to replace the standard chrome slat grill on my R56, I installed it with the original chrome trim pieces, looks fantastic for $100. Not knowing what I was doing at first and it still only took 10 mins. to install.
Lynn Harlan
Anthony did an amazing job getting my mini parts to me!!! He went above and beyond to get me my parts on a ridiculous timeline. Even Aaron helped out trying to make this all happen for me! OUTMOTORING is my first stop for all my mini parts from this point forward strictly based on the amount of customer service they have provided!!! For once in my life, I will be going out of my way to tell everyone about OUTMOTORING. If you need parts rest assured, you're in good hands with these guys.