Love your business and your attempt to service MINI owners. One suggestion for you. When you feature a produce on the front of your emails each time, you should explain just exactly what the part is, what it does, and why a MINI owner would want to replace something on their car with it. All of us are not mechanics and might not recognize a picture of a part. As you do the site now, you always put these things in there and the copy is written as though everyone knows exactly what the part is for.
Another idea, what are the types of things that many MINI owners can do with their cars in terms of customization. Your site is so vast and the number of ideas so large, it's hard for the average person to get their arms around what you offer and why we should buy. You write as though we already know what we want when we come to your site. In actuality, many MINI owners who are not car-savvy don't even know what they might be looking for.
I hope this is helpful.
I have now one of the best Mini Cooper JCW in Switzerland, thank you Outmotoring:)
I'd like to express my appreciation with the fine treatment and excellent client handling I received from Aaron on the telephone, September 22, 2020.
I was in a jam for a much needed tool from you facility, and Arron had a professionalism that calmed me. He located the correct tool, expedited the order, and had it set to leave your facility within thirty minutes.
I couldn't have been happier with Aaron taking care of my order. What had begun as a stressful call for me turned out to have a very pleasant closure.
Thank you for staff that are competent and kind. I think Aaron is a wonderful asset to the Outmotoring team.