Love your business and your attempt to service MINI owners. One suggestion for you. When you feature a produce on the front of your emails each time, you should explain just exactly what the part is, what it does, and why a MINI owner would want to replace something on their car with it. All of us are not mechanics and might not recognize a picture of a part. As you do the site now, you always put these things in there and the copy is written as though everyone knows exactly what the part is for.
Another idea, what are the types of things that many MINI owners can do with their cars in terms of customization. Your site is so vast and the number of ideas so large, it's hard for the average person to get their arms around what you offer and why we should buy. You write as though we already know what we want when we come to your site. In actuality, many MINI owners who are not car-savvy don't even know what they might be looking for.
I hope this is helpful.
Best.
John Polis
John Polis
I have now one of the best Mini Cooper JCW in Switzerland, thank you Outmotoring:)
Bruno
Placed several orders with OutMotoring, F56 JCW Pro parts, front bumper kit for MINI GP R53. Shipping is always fast and all items arrived perfectly. Very happy and will continue ordering all my MINI needs from OM :)