If you don't mind destroying the OEM shifter boot then this thing is a snap (literally and figuratively) to install. You won't need to disassemble the center console. I just broke it off with a screwdriver. The new well pops right in with no tools. Couldn't be simpler.
Love your business and your attempt to service MINI owners. One suggestion for you. When you feature a produce on the front of your emails each time, you should explain just exactly what the part is, what it does, and why a MINI owner would want to replace something on their car with it. All of us are not mechanics and might not recognize a picture of a part. As you do the site now, you always put these things in there and the copy is written as though everyone knows exactly what the part is for.
Another idea, what are the types of things that many MINI owners can do with their cars in terms of customization. Your site is so vast and the number of ideas so large, it's hard for the average person to get their arms around what you offer and why we should buy. You write as though we already know what we want when we come to your site. In actuality, many MINI owners who are not car-savvy don't even know what they might be looking for.
I hope this is helpful.
I recently ordered a mnidomore hitch for my 2016 convertible. Your e-mail, phone and shipping responses were the best I have had from any company (including AMAZON) that I have dealt with. Thank You, your staff is doing a great job.
Like its base model counterpart, the R53 S is a two door MINI with a rear hatch and front and rear seats. The name Cooper S is used for the sportier version of the base model Gen 1 MINI, which in turn comes from the involvement of John Cooper and the Cooper Car Company. The Cooper heritage was further emphasized with the John Cooper Works (JCW) range of tuning options that are available with the MINI.