Love your business and your attempt to service MINI owners. One suggestion for you. When you feature a produce on the front of your emails each time, you should explain just exactly what the part is, what it does, and why a MINI owner would want to replace something on their car with it. All of us are not mechanics and might not recognize a picture of a part. As you do the site now, you always put these things in there and the copy is written as though everyone knows exactly what the part is for.
Another idea, what are the types of things that many MINI owners can do with their cars in terms of customization. Your site is so vast and the number of ideas so large, it's hard for the average person to get their arms around what you offer and why we should buy. You write as though we already know what we want when we come to your site. In actuality, many MINI owners who are not car-savvy don't even know what they might be looking for.
I hope this is helpful.
Best.
John Polis
John Polis
Outmotoring.com is a great place for my Mini.
Bruno
Absolutely fantastic service provided by not only sourcing a part that’s obsolete in Europe, but shipping across the pond to the UK.
Thank you so much guys, my JCW R52 restoration is back on track.
I just installed the NM Engineering Lowering Springs and am extremely pleased both with the looks, ride and the handling. The car lowered approximately 1.2" and looks like the photos above. No rubbing or grinding at any time.
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